Pas Reform on a global scale

Pas Reform is the world's only single-source supplier of integrated hatchery solutions: a subsidiary of Hydratec Industries NV, with a turnover in 2017 of around €170,000,000

Company background

99+

99+ years in incubation, of which 50+ years in single-stage

150+

150+ colleagues

2

Two companies:

  • Pas Reform Hatchery Technologies
  • NatureForm Hatchery Technologies

1000+

1000+ single stage hatcheries

Milestones & Innovations

1919 Gerrit Pas develops incubation system
1950 First machine exports
1960 First single stage incubator launched
1984 Ownership Ten Cate Group (Hydratec)
2001 Academy drives new product development
2004 Introduction Smart™ incubation technologies
2004 Opening Pas Reform Southern Africa
2005 Start of Pas Reform Russia
2006 Launch SmartCenter™ management software
2008 Pas Reform do Brasil opens
2010 SmartPro™ incubation technologies launched
2011 Offices opened in India, Indonesia and Malaysia
2012 Pas Reform acquires Lan Handling Technologies
2013 Introduction SmartCount™ counting and dosing system
2013 Opening new logistics centre and start of Pas Reform Middle East
2014 Integration of NatureForm Hatchery Technologies
2015 Launch SmartCenterPro ™ hatchery management system
2015 Opening Pas Reform China
2016 Launch SmartPro™ NF, SmartHeat™ and SmartBasket™
2016 Launch SmartCare™ service and support
2017 Launch SmartStart™ post-hatch feeding solution

Global presence

3

Main locations
Zeddam & Doetinchem (NL)
Jacksonville (USA)
Rio Claro (BR)

R&D
Academy
Production
Distribution

12

Offices and Service centers
Brazil, China, India, Indonesia, Malaysia, Mexico, Netherlands, Russia, Saudi Arabia, South Africa, Thailand and USA

46

Representatives
Customer support on all continents

100+

Countries
Exports to more than one hundred countries

Feeding the world

10,000,000,000

10 Billion day old chicks per year hatched in Pas Reform single stage incubators

Academy

9

Incubation specialists
Martin Barten
Marleen Boerjan
Gerd de Lange
Lotte Hebbink
Santad Denstaporn
Terry Doss
Tony Britt
Maciej Kolańczyk
Lenise Inácio de Souza

3

Research centers
Research into the impact of the incubation process on embryo development, in close co-operation with leading universities

12

Training programmes
Twelve Hatchery Management Training Programmes per year

Products

6 Product groups

Integrated, data-enabled hatchery solutions: egg handling, setting, candling & transfer, hatching, chick handling, washing & waste handling

Markets

Broiler, Layer, Turkey, Goose, Duck, Game bird, Vaccines