Masagana Farm expands with Royal Pas Reform

22 April 2021

Masagana Farm expands with Royal Pas Reform

Photo caption: Wilbert Uy, Marketing manager Masagana Farm.


Egg production enterprise Masagana Farm, based in Bulacan in the Philippines, has extended its collaboration with Royal Pas Reform to meet growing consumer demand for table eggs in the Bulacan and Manila areas.

Based on Royal Pas Reform’s integrated hatchery solutions, the family run hatchery started operations in 2020. This was the first phase of Masagana’s strategic development to provide its own supply of layer hens for the company’s highly successful fresh-egg sales operation.

That first phase included 6x SmartSetPro™-2 setters – including Adaptive Metabolic Feedback (AMF™) and Energy Saving Module (ESM™) – and 2x SmartHatchPro™ hatchers. In the second phase, 6 further setters and 2 hatchers have been added, which brings the hatchery’s total capacity to 7.8 million day-old chicks per annum.

Willy Uy, Masagana Farm’s owner, comments: “From the first phase we saw Royal Pas Reform as a knowledgeable partner. They put in the time and the effort to make sure any project they are involved in is a success. We consistently have outstanding service from Royal Pas Reform and excellent performance from their equipment.”

Because of the Coronavirus restrictions that were in place during this development, Royal Pas Reform was not able to send a supervisor from The Netherlands to the Philippines. However, FSI (Filtration Solutions, Inc.), Royal Pas Reform’s representative in the Philippines, was able to play a central role in the success of the installation.

“We are very grateful to our partners at FSI for their excellent support in ensuring the smooth and efficient delivery of the project under such challenging circumstances”, says Bas Kanters, Royal Pas Reform’s Sales Director in Asia. “This latest phase – in Masagana’s 30th anniversary year – marks another milestone in the company’s growth journey and we are very pleased to be a part of it.”